Semiotics of Media Text Translation

The topic of the article is important, because nowadays there a need to study semiotics media text translation, use innovations in choosing types translation. aim and substantiate importance studying essence concepts “semiotics”, “media text”. gives theoretical justification for concept field mass communication, substantiates learning about signs sign systems; semiotic characteristics texts translation are given. In view various systems, features these texts, particular: natural (spoken) artificial (formal) languages, sentence systems scientific theories, signaling society nature, states many others. Artificial languages can also be considered as (including “language” theory, “languages” fine arts, cinema, theater, music), visual (from road painting), well any complex control from standpoint cybernetics: machines, devices their circuits, living organisms, subsystems (for example, central nervous system), industrial social associations whole.